THE BUSINESS SHOW ASIA 2024
Reelwerkz
August 2024
Banner for E-Newsletter
Corporate Expo Launch — Brand Presence & Event Coverage
Objective:
Our company’s first corporate expo appearance, aimed at increasing brand visibility and networking with industry professionals.
My Role:
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Designed the expo booth layout and visual identity
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Created digital and physical collaterals (social media & on-site marketing)
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Developed digital media for pre-event and on-site promotion
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Produced behind-the-scenes content for social media engagement
Booth Design
& Mock-up
Final Look of Booth
3D Booth Mock-up created with AutoCad.
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Liased with Organizer Partner in regards to Booth Shell Scheme and Print Partner for Backdrop and Sticker Prints.
Teaser Video uploaded onto
Instagram stories & Tiktok using trending audio
Digital & Physical
Collaterals
Deliverables required:
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E-Newsletter Banner + Copy of Business Description
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A5 Brochures
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Social Media Carousel Post
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Corporate Showreel
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Google Ads Advertisment
E-Newsletter Banner and copywriting
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Business was featured on Organizer's Newsletter for June 2024 and sent to Organizer's subscribers - featured Reelwerkz as Partner Vendor for Event's Photo & Video Coverage.
Carousel Posts uploaded onto
Instagram, Facebook and LinkedIn to share our Exclusive Feature at this event.
1. Corporate Showreel - Displayed on TV at Expo Booth
Initiated by Ramizah
Storyboarded & Edited by Shalini (In-house Editor)
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2. Google Ads Advertisment Video
- Uploaded on company Youtube
and digitally marketed with Google Ads
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Directed and Storyboarded by Ramizah
Edited by Calvin (In-house Editor)
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Google Ad campaign ran between Aug - Dec 2024
with spending of $1.5K
Achieved corporate leads via website form submission
and 2.2K views on Youtube
A5 Tri-fold Brochure
Printed of 200 copies
given out during the event throughout 2 days
Achieved to network with Local and International Business
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Later used post-expo for corporate networking
Social Media
Content
Short-form End-of-Day videos
Shared on company corporate social media accounts, to showcase our appearance and behind-the-scenes of team doing event coverage
Included tagging organizer's social media handle to achieve more reach to potential non-follower audience.
© 2025 by Ramizah Ramlan